searoad
ferries
summary
INDUSTRYTourism, Marine Transport and Hospitality
ROLEIn-house Social Media Content Creator (Employed position)
company overviewA passenger and vehicle ferry service connecting the Bellarine and Mornington Peninsulas, focused on tourism, travel and destination-based experiences across Victoria.
Creative directionContent production focused on short-form social content across the hospitality and tourism sector, capturing passenger ferry transport, onboard dining and local experiences through social-first storytelling. Managed the full creative process from concept through to filming, editing and final execution, producing reels and digital campaigns tailored for audience engagement and current social trends.
scopeContent across Searoad Ferries and associated tourism and hospitality brand
Short-form videography focused on marine travel, tourism, coastal dining and local experiences
Creative direction, filming, editing and final execution of reels and social-first content
Digital campaign production tailored for Instagram, TikTok and YouTube